Producing over 40 films a month, 30,000 subscribers and 100,000,000 views The Carphone Warehouse deemed the 'Eye Openers' their most successful marketing campaign ever. 

​

My idea was simple, let's create a hints and tips tech You Tube channel. We used our own staff as the presenters and reinforced ourselves as the tech experts on the high street. Being the first to the market with such an idea it has since been imitated many times.